Netic

Netic is an autonomous AI revenue platform built for essential service businesses — HVAC, plumbing, roofing, electrical, pest control, automotive, and consumer healthcare. Founded in late 2024 by Melisa Tokmak (ex–Scale AI GM), the company replaces the fragmented, human-dependent call center and marketing stack with AI agents that work 24/7. The agents answer inbound calls, texts, and web chats; book jobs directly into existing CRM/FSM systems; and run outbound campaigns by combining a company's own customer data with real-world signals like weather, equipment age, and seasonal demand. When a tornado hits or a heat wave spikes AC demand, Netic's system automatically surfaces high-intent opportunities, launches campaigns, and handles the call surge — no humans required. The platform is sold to large, multi-location service enterprises (think $100M+ operators, not solo contractors), layering on top of systems like ServiceTitan rather than replacing them. Customers have described the platform as the first AI that executes workflows end-to-end rather than merely assisting staff.

$450M valuation · 22 employees · 30 open roles

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Netic

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